Maximise your marketing ROI
Oversaturating the same interruptive channels to reach time-poor advisors leads to an exhausted audience and diminishes marketing ROI. A new approach is needed to maximise the effectiveness of marketing spend.
Maximise your marketing ROI
Oversaturating the same interruptive channels to reach time-poor advisors leads to an exhausted audience and diminishes marketing ROI. A new approach is needed to maximise the effectiveness of marketing spend.
What we do
We help firms more efficiently move their ideal advisor audience from awareness to consideration and usage, through co-creating educational content with financial advisors, then distributing it through bespoke channels.
Financial advisors: the efficiency and credibility challenge
Advisors are a highly fragmented, geographically spread, and time-poor audience. They are also more influenced by their peers than by one-way corporate messaging. This can represent a challenge for marketing ROI.
Match your solutions to advisor issues
Using Ensombl community insights, we can align advisor problems to the capabilities and solutions of our corporate partners, helping to drive the positive evolution of financial advice.
Co-created content enhances credibility
Content developed with advisors, for advisors, achieves greater cut through, strengthens reputation and improves sales and marketing ROI.
Avoid ‘banner blindness’
Focusing too much on top-of-funnel awareness-building undermines overall spend efficiency. Ensombl helps you speak to advisors at every stage of the sales funnel, boosting conversion and keeping your sales team busy.
45% co-creation dividend
Across the Ensombl platform, co-created content is 45% more responsive than standard corporate content.
Across the Ensombl platform, co-created content is 45% more responsive than standard corporate
content.
Use the Ensombl AI to understand and reach over 8,500 advice professionals
Tap into the challenges, aspirations, and wisdom of the Ensombl advice community members with our proprietary AI.
Feed those insights into your sales, marketing, customer service and product development programs to drive more customer alignment.
